The Variable
Workplace
The new office space for The Variable, a fast-growing marketing firm based in Winston-Salem, is designed to reflect the company’s dynamic, passionate, and forward-thinking culture. As a workspace that supports both creativity and collaboration, the design embodies the energy and vision of a firm known for its innovative campaigns and fearless approach to marketing. It also anticipates future growth, ensuring the space can evolve with the company’s success.
Winston-Salem, NC
14 months
18000 sq feet
Interior Design
Sleek, clean lines define the architecture, creating a polished yet approachable atmosphere. Bold, playful features like double-height stadium seating invite employees to gather for brainstorming sessions, company meetings, or casual conversations.
Another striking feature is the series of upholstered tunnels, which not only serve as unique breakout spaces but also symbolize the company’s ability to think outside the box and redefine traditional workplace norms.
Reinforcing brand identity and create cohesion, The Variable’s signature color is thoughtfully woven throughout the space, appearing in ceiling accents, furnishings, and finishes. These pops of color energize the environment and serve as a constant reminder of the company’s values and mission.
The combination of bold, playful design moves with practical, efficient planning ensures the office is as inspiring as it is functional.